The industry standard. You don't buy Salesforce; you build it. Overkill for 90% of SMBs.
Salesforce is the 800-pound gorilla of CRM. Here's what that means—good and bad.
When enterprises say "CRM," they often mean Salesforce. With ~20% market share, it's the default choice for Fortune 500 companies. But is it right for your business?
You can build almost anything on Salesforce—custom objects, workflows, apps, portals. It's a platform, not just software.
Thousands of third-party apps that extend functionality. If you need something, there's probably an app for it.
Advanced reporting, AI (Einstein), territory management, CPQ (configure-price-quote), and more.
Vertical-specific clouds for healthcare, finance, manufacturing, etc., with pre-built compliance and workflows.
$25/user/mo
Basic CRM (up to 10 users)
$80/user/mo
Complete CRM
$165/user/mo
Advanced customization
Salesforce is powerful but complex and expensive. It's often overkill for SMBs—but if you need enterprise CRM with maximum flexibility, it's the industry standard for a reason.
Technically yes, but you will likely fail. Hire an expert.
You need 'Marketing Cloud' (formerly Pardot) for that, which is separate and pricey.
Affordable CRM with marketing and service desk. The budget-friendly alternative.
White-label CRM and marketing platform designed for agencies. Comprehensive but complex.
Small business CRM with marketing automation. The complete package for growing businesses.
