Email marketing with landing pages. The complete small business package.
GetResponse is an email marketing platform founded in 1998, making it one of the oldest in the industry. Over 350,000 businesses in 183 countries use it today. It started as a simple autoresponder and has grown into a full marketing suite: email, landing pages, webinars, conversion funnels, paid ads management, and AI-powered tools.
The pitch is consolidation. Instead of paying separately for an email tool, a landing page builder, and a webinar platform, GetResponse bundles all three. For small businesses and solopreneurs trying to cut tool sprawl, that value proposition is real.
I used GetResponse to run a lead generation funnel: Facebook ads to a landing page, then a 10-email welcome sequence with behavioral branching. Setup took about four hours start to finish, including the automation workflow. The interface is not as sleek as newer tools, but nothing was confusing enough to require a support ticket.
Deliverability held up well throughout. Open rates on cold traffic landed above industry average. The "Perfect Timing" send feature, which delivers emails when each subscriber historically opens, added a measurable lift without any extra configuration. The webinar tool handled a 300-person live session without issues. It is basic, but it works.
Full drag-and-drop email builder, 200+ templates, A/B testing, and a 99%+ claimed deliverability rate. The AI email generator and subject line optimizer are useful starting points, not polished replacements for good copy.
Visual workflow builder with if/then logic, contact scoring, and tagging. Handles multi-step sequences well. Power users chasing highly complex conditional logic may find ActiveCampaign more capable, but GetResponse covers 90% of real-world use cases.
200+ templates, built-in countdown timers, pop-ups, and A/B testing. Pages go live quickly. The builder is functional rather than flexible. If design precision matters, Unbounce or Instapage are better choices.
Built-in webinar hosting supports up to 1,000 attendees on higher plans. Includes registration pages, automated reminders, and session recordings. No breakout rooms or advanced facilitation tools, but for a presentation-style webinar it removes the need for a separate Zoom subscription.
Build a complete funnel inside one tool: landing page, email sequence, order page, and upsell. For solopreneurs selling digital products or services, this alone can replace two or three separate subscriptions.
The free plan supports up to 500 contacts, one landing page, and a basic website builder. It is genuinely useful for getting started, not a stripped-down bait-and-switch.
$0/mo
Up to 500 contacts
$15/mo
1,000 contacts
$49/mo
1,000 contacts
$99/mo
1,000 contacts
All plans scale in price as your contact list grows. Annual billing saves roughly 18% across all tiers.
| Feature | GetResponse | Mailchimp | ActiveCampaign | ConvertKit |
|---|---|---|---|---|
| Starting price (paid) | $15/mo | $13/mo | $15/mo | $25/mo |
| Landing pages included | Yes | Limited | Yes | Yes |
| Webinar hosting | Yes | No | No | No |
| Conversion funnels | Yes | No | No | No |
| Automation depth | Strong | Basic | Best-in-class | Moderate |
| Free plan | Yes (500 contacts) | Yes (500 contacts) | Trial only | Yes (1,000 contacts) |
Versus Mailchimp at a similar price point, GetResponse delivers significantly more: webinars, funnels, and deeper automation. Versus ActiveCampaign, GetResponse wins on breadth of features per dollar. ActiveCampaign wins on automation sophistication. ConvertKit is built for creators and is simpler, but lacks GetResponse's all-in-one feature set.
GetResponse earns its 4.3/5 rating by delivering real value at a low entry price. At $15/mo, no other mainstream email platform gives you unlimited emails, landing pages, basic automation, and AI tools in a single dashboard. The webinar feature is a genuine differentiator. No competing email tool at this price includes it.
It is not the best at any single thing. ActiveCampaign beats it on automation. Unbounce beats it on page design. But for a solopreneur or small business owner who wants one tool that handles most of the marketing stack without a bloated price tag, GetResponse is a well-built default choice.
Try GetResponse free through our link
No credit card required. Free plan available with 500 contacts and 1 landing page.
Start Free with GetResponseYes, supports CSV import and integrations with major platforms.
Excellent - they have their own sending infrastructure.
Yes, phone support is included in all plans.
What real users are saying about GetResponse
“GetResponse handles email and landing pages in one place. Simplified my workflow.”
“The automation builder took some learning, but once I understood it, setup was straightforward.”